Vision Statements

Free Help writing Vision Statements
Vision Statements are difficult to write - they should short, clear, vivid, inspiring and concise without using jargon, complicated words or concepts. Successful Statements are memorable and engaging. They should be powerful and compelling. A combination of both a company's mission and a company's vision of the future may be included in a Mission Statement. No wonder there is so much confusion between  Vision Statements and Mission Statements! Click the link for access to famous Examples of Vision Statements or our collection of Famous Vision Statements and Corporate Vision Statements which have been developed by great companies and corporations or our guides on How to write Educational vision statements, How to write Church vision statements, How to write School vision statements and How to write Personal vision statements. But read on if you would like some free help on how to write a Vision Statement effectively.
 

What is the difference between Mission Statements and Vision Statements?
A good definition for a Mission Statement is a sentence or short paragraph which is written by a company or business which reflects its core purpose, identity, values and principle business aims. The definition for Vision Statements is a sentence or short paragraph providing a broad, aspirational image of the future. A Vision is defined as 'An Image of the future we seek to create'. A Mission is defined as 'Purpose, reason for being'. Defined simply "Who we are and what we do".
 

• Mission Statements therefore contain important information about a company in a nutshell. This should include the the company mission ( what the company does, its products, its services and its customers). These types of Statements focus on today. Click the following link to Learn how to write Mission Statements effectively.

• Vision Statements therefore contain details of the company's  future - its vision ( the future plans with aims and objectives )These types of Statements focus on tomorrow. Read on to learn how to write Vision Statements.

Useful Hints and Tips on How to Write a Vision Statement
Some hints and tips on How to write a Vision Statement for those working in organisations, institutions and establishments:

• Take your time when writing a Vision Statement. Its a hard but very important task, learning how to write a Vision Statement takes time! It needs to be positive and inspirational

• Get the 'feel' of Vision Statements by checking out the samples and examples of Vision Statements of some big companies and small establishments

  • Click Examples and Sample Vision Statements for this information

• Make separate lists of the following:

  • Services - What you do and how well you do it!

  • Technology - Your use of Technology

  • People involved in your establishment

    • People who attend your establishment

    • People who are involved in your establishment

    • The Community

  • Your Values and Philosophy

  • Your Vision - future plans with aims and objectives

• Pick out the most important points

• Obtain input from other people

  • List some positive words - words of aspiration and inspiration for Vision statements

• Select your most important words and combine in one sentence or put your most important sentences together which must be combined in one short paragraph

• You will now be in an excellent position and know how to write Vision statements!

How long are Vision Statements?
A good statement is a sentence or short paragraph consisting of two to four sentences. They are usually reviewed every three to five years, or when a specific goal has been achieved.

Mission Statements or Vision Statements? The choice is yours...
The above explanation details the difference between Mission and Vision Statements. However, many successful companies and organizations combine both the present accomplishments and their future aspirations in just one statement. There are no rules as such. Just consider exactly what you are trying to achieve and who will be reading the statement.

Who are Vision Statements written for?
Corporate Vision Statements are written for customers, employees of corporations, trade partners, the media and shareholders. Personal Mission statements are written for prospective employees or when applying for membership of an organisation. Non profit organizations write Vision statements to clarify and emphasize their future goals and the benefits which would be derived from donations. Many Vision statements are used in institutions such as learning and educational establishments and also in church establishments - these Vision Statements are timeless. The tips and hints detailed below are written for these types of institutions and establishments.

 Vision Statements

Vision Statements

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